A creative collective
Project
Five Corners Beverage Co.
The first product created by Five Corners was their version of Salted Lemonade. We learned the client was drawn to vintage can and bottle design that evoked a sense of nostalgia, so our process included researching a range of vintage label design from peas to sauerkraut to milk tea to root beer. We utilized common design elements we found and paired them with the Five Corners logo. Salted Lemonade was one of three products we designed to pressure test a sustainable system capable of supporting their growing product line, that would also stand up and stand out amongst their competitors.
Product photography by Meagan Shuptar.
Five Corners Beverage Co's salted lemonade can design
Five Corners Beverage Co's salted lemonade Full Label design
Five Corners Beverage Co's salted lemonade can design
Five Corners Beverage Co's salted lemonade can design
Five Corners Beverage Co's salted lemonade can design
Five Corners Beverage Co's salted lemonade can design
Pono has been an incredible partner for us. They provided guidance that enabled us to build on our initial instincts and never made us feel silly for lacking technical expertise. They truly feel like an essential part of our team. We recommend them constantly to everyone because we feel so lucky to have benefitted from design at their level. We consistently get praise for our packaging and design and we know we wouldn't be where we are without Pono.”
