Services

BRANDING & BRAND IDENTITY SYSTEMS

Your visual and written brand often form the first impression someone has of your company and what it stands for. The logo, fonts, colors, and tagline are powerful tools to convey meaning and purpose. At Pono, we are dedicated to crafting an authentic brand story that connects with your audience for a strong and lasting impact.

55%

of brand first impressions are visual*

The majority of initial perceptions people form about a brand are based on what they see visually, including the logo, color scheme, and design elements.

* U.S. Chamber of Commerce

60%

of consumers avoid brands with odd, unattractive, or unappealing logos*

Having a well-designed logo can be a deciding factor for many consumers, as 60% admit they typically avoid companies with weird or unattractive logos, even if they have good reviews.

* StudyFinds

10-20%

Brand consistency can increase revenue by 10-20%*

Over 60% of brands believe maintaining a strong, consistent brand is essential when generating leads and communicating with existing customers.

* Lucidpress/Marq

Brand strategy
Logo & Visual identity system
Voice & tone

Brand guidelines & Style Guides
Subbrands
Programs

Campaigns
Events
Social Media Graphics

Corporate Stationery
Branded Swag
Animated Logos

BRANDING & BRAND IDENTITY SYSTEMS

55%

60%

10-20%

Branding Projects

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